The Product Marketing Lead role will own the delivery of the Live Casino product marketing strategy for Evolution’s Group brands. The role will be responsible for creating excellent Marketing materials to promote our games and communicate them to our operators and externally, as well as the project management and delivery of all associated Product Marketing materials.
Main Responsibilities:
- Responsible for creating and executing the marketing strategy for Live Casino, including delivering game and product launch plans, as well as product marketing messaging that differentiates our products from others in the market
- Continual review and optimisation of Marketing processes and deliverables, always aiming to increase the quality of output and ensure that the Evolution Group stands out as the leader in the industry
- Identify opportunities and generate innovative ideas to promote our brand and our products
- Superior writing and editing skills for the creation and proofreading of English language marketing materials such as factsheets, brochures and presentations
- Own Live Casino product messaging in our brands’ websites, client newsletters and social media content
- Ensure that the bank of Marketing materials are kept to up-to-date for all existing Live games
- Communicate the value of new and existing products to the sales team and develop sales materials that facilitate the selling process
- Involvement in budgetary planning
- Develop business cases to support new marketing strategies, projects, and marketing plans
- Managerial responsibility for multiple direct reports, ensuring efficient distribution of resources and smooth and timely delivery of all marketing projects
- Market intelligence - be the expert on the competition - how they position their products, the campaigns they are running and their product capabilities
- Contribute to an effective, efficient and productive marketing department by ensuring that the appropriate structures, systems, competencies and values are followed
- Any other ad-hoc duties that may be required.
Other valued attributes:
- A passion for online casino and slots
- Experience working with online product or games studio teams
- Strong knowledge of the online casino industry
- An eye for design and ability to brief in creative teams
The duties and responsibilities described in this job description are not a comprehensive list and as such additional tasks may be assigned to the employee from time to time; the scope of the job may also be subject to change as necessitated by business demand.
We offer:
- Competitive remuneration package
- Comprehensive training
- Health insurance
- Dynamic working environment
- Gym
For more information please visit our careers page: www.evolutiongamingcareers.com
The purpose of processing personal data which candidate submits to Evolution Gaming is to manage applications in view of possible pre-selection and further recruitment at Evolution. All personal data collected will only be used for this purpose and will in no case be transmitted to any third party without your consent.
