
// Open Role at Krafton
Lead KRAFTON's communications strategy and execution across the EMEA region, driving corporate and game narratives to strengthen brand presence for a global gaming leader known for PUBG: BATTLEGROUNDS.
우리는 게이머의 로망을 실현하기 위해, 누구도 가지 않는 길을 갑니다.
예상을 뛰어넘는 과감한 상상력과 기술로, 전 세계 팬들이 잊지 못할 세상을 만들기 위해 담대하게 도전하고 개척합니다.
We pioneer the path to players' dreams.
With bold imagination and breakthrough technology, we create unforgettable worlds for fans across the globe.
About KRAFTON
We are KRAFTON – a collective of independent game development studios brought together to create innovative and engaging entertainment experiences for gamers across the world. Since the release of our flagship title – PUBG: BATTLEGROUNDS – in 2017, it has become one of the highest-selling video games of all time with over 70 million copies sold. Our Amsterdam office is home to KRAFTON Europe, with several key product and publishing teams focused on Western markets based here, along with our Esports team. It is also home to the Black Budget development team, who are busy working on our upcoming new title.
**About the Team
**The Global Communications Department at KRAFTON shapes and amplifies the company’s global narrative, ensuring its distinctive creativity and portfolio of games are consistently and effectively represented across international markets. The team leads strategic communications, media engagement, and storytelling efforts that elevate KRAFTON’s brand equity and support the growth of its platforms, services, and global fan base. Working closely with studios and cross-functional teams, the Global Communications Department reinforces KRAFTON’s position as a leading creator of innovative and high-quality gaming experiences worldwide.
**About the Role
**KRAFTON is seeking a PR Director, EMEA to lead communications strategy and execution across the EMEA region, driving KRAFTON’s corporate and game narratives while strengthening the company’s brand presence and reputation across diverse markets.
This role will be responsible for developing and executing regional PR strategies in alignment with global communications direction. The PR Director will serve as the key communications lead across EMEA, working closely with regional teams, agencies, and media while partnering with global headquarters to ensure consistency in messaging and storytelling.
The role requires both strategic leadership and strong regional expertise, combining deep understanding of EMEA’s diverse media landscape with the ability to execute high-impact, multi-market communications initiatives.
The position is based in Amsterdam and reports to the Head of Global Communications in Korea.
Responsibilities
Qualifications
Preferred Qualifications
What we offer:
**
More about our Amsterdam office…**
Our office is situated in the Amsterdam Zuid area, a buzzing business hub in the southern part of the city.
Close to our office you can find a broad choice of cuisine – such as the iconic Market 33 Food Hall, offering vibrant social settings.
Also, nearby is one of the main public transportation hubs – Amsterdam Zuid train, metro, tram & bus station, bringing the city’s highlights close, be it one of the many museums, canals, parks, or culinary experiences you are interested in.
Likewise, our Amsterdam team reflects the city’s diverse atmosphere – being mainly expats, we currently represent more than 40 different nationalities, and we are still expanding our team!
We welcome all applications!
We are proud to have such a multicultural environment and we strive to create a safe, inclusive, and harmonious atmosphere for everyone to thrive in. We invite applications from all genders, sexual orientations, races, colors, religions, and ages.
If this sounds like a good fit for your skills and experience, then apply right away!
Significant experience in public relations, corporate communications, or related fields across EMEA markets. Strong understanding of EMEA media landscapes, including pan-regional and key local markets (e.g., UK, Germany, France). Proven experience leading multi-market PR strategies and campaigns across Europe and broader EMEA regions. Experience managing regional PR teams, agencies, and cross-functional stakeholders across multiple countries. Ability to translate global messaging into locally relevant narratives. Strong stakeholder management skills. Fluency in English; additional European language(s) are a plus.