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Lead Game Product Manager (Apex Legends)

Electronic Arts
Chatsworth, California, United States of AmericaMadison, Wisconsin, United States of AmericaVancouver, British Columbia, Canada
Posted 1 month ago
Last seen 1 month ago
Active
full-time
Product
$138,400 - $211,700 USD (California); $111,600 - $152,800 CAD (British Columbia)

Job Summary

Drive the future of Apex Legends' player experience and revenue as a Lead Game Product Manager, shaping progression and monetization systems through strategic forecasting and experimentation. This is a unique opportunity to impact one of the world's leading live service franchises at Respawn Entertainment.

About this job

As a Lead Product Manager for Apex Legends, you will be responsible for defining and optimizing progression and monetization systems, including battle passes, storefronts, and limited-time events. This role involves leveraging forecasting, experimentation, and economy modeling to enhance player value, engagement, and long-term revenue health for the game.

Requirements

- 5+ years product management experience in AAA or live service games. - Experience owning battle pass, storefront, or in-game economy systems. - Proven ability to build LTV models, revenue forecasts, or elasticity analyses. - Proficiency with SQL and BI tools (e.g., Looker, Tableau). - Experience designing free-to-play progression and cosmetic monetization systems. - Strong systems thinking across progression, engagement, and revenue loops. - Experience running large-scale experiments and interpreting results. - Ability to align player experience with commercial outcomes. - Cross-functional leadership across design, engineering, analytics, and publishing. - Define roadmap for progression loops, rewards, battle pass, and store systems. - Build LTV, conversion, and demand forecasts to guide feature investment. - Model price elasticity, offer mix, and virtual currency flows. - Design and evaluate A/B tests across monetization surfaces. - Partner with design to balance economy sinks, sources, and player fairness. - Translate KPI performance into prioritized product actions.

Benefits & Perks

- Paid time off (3 weeks per year to start in US/Canada) - Sick time (80 hours per year in US, 10 days per year in Canada) - 16 paid company holidays per year (US) - Paid time off to bond with baby (10 weeks paid in US, paid top-up to EI/QPIP benefits up to 100% of base salary in Canada) - Medical, dental, and vision insurance - Life insurance and disability insurance - 401(k) (US) / Retirement plan (Canada) - Eligibility for bonus and equity - Healthcare coverage and mental well-being support - Complimentary games.

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