Creative Producer

Who are we?

Tripledot Studios is one of the largest independent mobile games companies in the world.

We are a multi-award-winning organisation, with a global 2,500+ strong team across 12 studios.

Our expanded portfolio includes some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.

Tripledot’s guiding principle is that when people love what they do, what they do will be loved by others.

We’re building a company we’re proud of. One filled with driven, incredibly smart and detail-orientated people, who LOVE making games.

Our ambition is to be the most successful games company in the world, and we’re just getting started.

The role is working within our studio: Ludios

About Ludios

Ludios takes its name from Latin; it means "The Game People". Led by Eyal, one of the co-founders of Tripledot Studios, and some of the most experienced people in mobile games, we are a studio that makes and publishes our own casual, free-to-play mobile games. Our team is based across APAC, with the majority of our development happening in Jakarta and Melbourne. We are data-driven, creative, and genuinely passionate about the industry we work in. Right now, we are working on a number of exciting projects, including one built around a globally recognised IP, alongside several original titles we are equally excited about. If crafting games and reaching millions of players is what gets you out of bed, we would love to hear from you.

Role Overview

As a Lead Creative Strategist, you’ll be responsible for taking a concept from ground zero to launch. This involves every process from generating ideas to the final stages of production. For that, you’ll be sourcing and collaborating with production partners and artists who can bring the creative concepts to reality. This role requires cooperating with both internal and external teams.

Key Responsibilities

• Oversee the end-to-end production of various creative formats, including static images, videos, UGC, and playable ads, ensuring all meet high-quality standards.
• Manage the full creative process from concept creation through to testing, providing guidance and feedback to maintain quality throughout.
• Be accountable for creative performance and results.
• Conduct market research and analysis to stay up-to-date on trends and best practices for high-performing videos across various channels.
• Take initiative in proposing and leading experiments, supporting your ideas with research and insights.
• Provide a portfolio showcasing relevant work and creative projects.

Required Skills, Knowledge, and Expertise

• Experience as a Marketing Creative Producer within the gaming industry.
• Experience in writing scripts and briefs for video content and playable ads.
• Knowledge of current trends in mobile gaming and mobile advertising.
• Understanding of the unique aspects of gameplay video creatives.
• Strong understanding of marketing metrics, with the ability to analyse and communicate the effectiveness of different creatives
• Scrappy experimentation skills (AI/Fast decision making & iteration)
• Effective time management.
• Excellent communication skills and ability to interact effectively with diverse teams.
• Comfortable presenting.
• Very close attention to detail.

Working at Tripledot

• Hybrid Working
• 20 days fully remote working: Work from anywhere in the world, 20 days of the year.
• Superannuation: Company-paid superannuation plan
• Continuous Professional Development: Propel your career with continuous opportunities for professional development.
• Private Medical Cover: monthly stipend to cover private medical cover which you can use to ensure your and your family's health is in good hands [in time as the team grows this will be changed to a Company paid health insurance plan].
• Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
• Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]

• Oversee the end-to-end production of various creative formats, including static images, videos, UGC, and playable ads, ensuring high-quality standards.
• Manage the full creative process from concept creation through to testing, providing guidance and feedback.
• Be accountable for creative performance and results.
• Conduct market research and analysis on trends and best practices for high-performing videos.
• Take initiative in proposing and leading experiments, supported by research and insights.
• Provide a portfolio showcasing relevant work and creative projects.
• Experience as a Marketing Creative Producer within the gaming industry.
• Experience in writing scripts and briefs for video content and playable ads.
• Knowledge of current trends in mobile gaming and mobile advertising.
• Understanding of the unique aspects of gameplay video creatives.
• Strong understanding of marketing metrics, with the ability to analyse and communicate creative effectiveness.
• Scrappy experimentation skills (AI/Fast decision making & iteration).