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Senior Product Manager, Ads

Twitch
San Francisco, CA, USASeattle, WA, USAIrvine, CA, USANew York City, NY, USA
Posted 50 minutes ago
Last seen 50 minutes ago
Active
full-time
Ad Products
$151,200 - $235,200 USD Annually

Job Summary

Join Twitch as a Senior Product Manager, Ads, to lead the development of innovative ad products that connect streamers with brands and enhance community experiences. This role offers end-to-end ownership, cross-functional collaboration, and the chance to shape the future of live streaming advertising.

About this job

This Senior Product Manager role on the Twitch Ad Products team involves leading product initiatives from concept to launch, focusing on ad targeting, personalization, and measurement while ensuring compliance. The role requires a strong communicator with customer obsession, technical judgment, and the ability to build scalable products across teams.

Requirements

- Lead the development and execution of a bold customer-focused product strategy and vision for ad targeting, personalization, and measurement; ensuring compliance with privacy and accessibility regulations. - Collaborate closely with cross-functional teams, including engineering, science, policy, operations, and business stakeholders, to define and execute a product roadmap. - Work back from our customers by learning from their feedback, behavioral measurements, and other data sources to identify pain points and ensure we are building the right features over time. - Monitor key performance indicators (KPIs) and analyze metrics to measure the impact of addressable inventory, identify areas for improvement, and drive optimization. - Experience contributing to engineering discussions around technology decisions and strategy related to a product. - Collaborate with other teams at Twitch and Amazon to elevate our overall advertising experience. - Own your launches by partnering with engineering, marketing and other teams to maximize the outcomes of your team's work. - 5+ years of work experience as a Product Manager. - Experience leading cross-functional initiatives. - Experience defining 1-2 year product strategies, and working on associated roadmaps. - Demonstrated advocacy of the needs of customers including end-users (viewers & creators) and advertisers. - Run product experiments with in-depth product performance analysis. - Translated your product ideas into expected impact. - (Bonus) 2+ years working on ad products. - (Bonus) Experience working on innovative ad supply generation initiatives including new formats. - (Bonus) Experience in ad targeting and/or measurement.

Benefits & Perks

- Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount

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