- Expertise in enterprise-level technical SEO, with a track record of managing complex, multi-platform ecosystems with millions of pages.
- Deep understanding of semantic search and web architecture, including JavaScript SEO, server-side rendering, and how different crawl behaviors affect both traditional and AI-driven search engines.
- Proficiency in structured data and Schema.org, with the ability to leverage metadata to improve content clarity for search engines and LLMs alike.
- Strong analytical skills to evaluate the business value of technical fixes, ensuring we prioritize work that directly supports Unity’s bottom line.
- Exceptional communication skills, specifically the ability to explain the "why" behind technical SEO and AI visibility to stakeholders across engineering, product, and marketing.
- Experience with AI-search diagnostic tools or a deep curiosity for the evolution of generative search and discovery.
- A background in the developer tools or gaming industry, with an understanding of how technical audiences search for code, tutorials, and assets.